About Us

We’re Rachel and Xiwei Ying, a husband and wife team offering wedding photography and videography in Sarasota, Bradenton, and Central Florida since 2011. In that time, we’ve shot over 250 weddings and we still show up to every single one like it’s the most important day of the year. Because it is.
Our style is documentary and editorial. Bold, colorful, and real. We’re not the photographers who line everyone up and tell them to smile. Instead, we’re the ones who climb trees, wade into the Gulf, and stay until 2am to get the shot. Our work has been award-winning and published in regional and national wedding features. The couples who book us want photos that actually look like their wedding, not a template.
In 2025, we added Jo to the team as our lead cinematographer and rebranded to Ying Multimedia. As a result, we now offer Sarasota wedding photography and videography under one roof, one team, and one vision. In 2026, we welcomed Mariah and James as associate photographers, trained by us and shooting in the same style. We think that’s how it should have always been done.










